Antje Ireland

Antje Ireland had already been successful in the coaching business for a long time, which is why her website was getting a bit dated.

Together with my partner Tobias, I carried out a complete overhaul, including new copy. The focus was less on perfect SEO performance and more on presenting her offer and her broad background of experience in a clear, appealing, and easy-to-follow way.

Even though Antje initially wanted to keep her old logo, we were able to convince her with a new design that took up the old look and refreshed it.

Our photo briefing ensured that all portrait shots fit perfectly into the overall picture. With profile photos, it is usually worth investing in professional shots, especially when it comes to building trust in the coaching and therapy sector.